The E-16mm joins Burkett Media’s Texan digital billboard portfolio
Digital billboard manufacturer Watchfire Digital Outdoor has provided Burkett Media with its third electronic panel, a 10 x 35′ (3 x 10.6m) offering, the E-16mm, sited opposite the Metroplex Hospital in Killeen, Texas. Burkett states that ‘the citizens [of Killeen] are excited to have several LED boards in their market’.
The new E-16mm is fixed back-to-back with a billboard that Watchfire deployed for Burkett in June 2010.
Burkett adds that ‘the billboards make Killeen look like a cutting-edge leader’. The billboards offered by Illinois-based Watchfire, which include True-16mm and True-19mm, as well as the E-16mm, are capable of delivering 281 trillion hues and have lightweight aluminium cabinetry that adheres to IBC 2006 standards.
Due to both significant growth in the community’s medical sector and the Fort Hood military installation, Killeen is the most rapidly growing community in Texas, according to Watchfire, after a 60 percent rise in the market population.