Category Archives: Crisis Management

Lessons in Preparedness From Harvey, Irma and Maria

This week marked the first time in modern meteorological history that three Category 4 hurricanes hit American territories … Read More

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Media Training: it’s not just for interviews

If you’ve ever been through media training, you understand how a seemingly easy task becomes nerve-wracking when the … Read More

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Online reputation suffering? PR can help.

When a company or executive makes a mistake, it doesn’t take long for word to travel. Within hours, … Read More

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The media is changing. How you can keep up.

Two reporters lost their notes, we had to ask for three article corrections (including the misspelling of a … Read More

Posted in Brand Awareness, Clarus Communications, Content marketing, Crisis Management, Media Relations, Messaging, Online Marketing, Public Relations, Social Media, Web/Tech, Writing | Leave a comment

Crisis communications lessons from Penn State and Rick Perry

There were two stories in the news last week that made it difficult to turn away from the … Read More

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BlackBerry’s Black Eye

Research in Motion, Inc. (RIM), BlackBerry’s parent company, has had a bad week. And if you listen to … Read More

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When it comes to crises, most expect, few plan

A Forbes blog recently unveiled something we’ve known for some time: when it comes to crises, most companies … Read More

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PR lessons from Weinergate

Watching Weinergate unfold is both fascinating and painful.  For those without electronics, Weinergate refers to a scandal involving … Read More

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Do ethics matter in PR?

Facebook hired Burson-Marsteller to run a negative whisper campaign against competitor Google.  This is not wildly surprising if … Read More

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Crisis: The odds are against you

Murphy’s Law says anything that can go wrong will go wrong.  I don’t like those odds. Anyone with … Read More

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