Category Archives: Uncategorized

How PR can combat “fake news”

If you’re skeptical about what you see online, in the paper or on the evening news, you’re not … Read More

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Beware the bait and switch

No one likes surprises, especially when their job is on the line. So it’s surprising how many PR … Read More

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How to engage bloggers

It doesn’t take a background in journalism anymore to be an influential reporter. Bloggers are online all the … Read More

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5 steps to a comment-worthy blog

Have you thought about writing a blog but don’t know how to get started? Here are a few … Read More

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How to succeed in PR using social media

Social media is a great tool for increasing awareness, fostering engagement and creating conversations with customers and prospects.  … Read More

Posted in Blog, Clarus Communications, Messaging, Online Marketing, PR, PR agency, PR measurement, Public Relations, Social Media, Uncategorized | Leave a comment

Anthony Weiner Adds 10,000 Followers Since Weinergate Broke

As weekend TV news dissected the fact that Rep. Weiner has added some 10,000 more followers since the … Read More

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RT: Help, I’m drowning

As Bob Dylan said, the times they are a-changing. That’s especially true when it comes to traditional media, … Read More

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A quick start to 2011

A couple of Clarus Communications' clients are getting the year off to a fast start with coverage this … Read More

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Social media content is everywhere

If you’re having trouble making time for social media, you’re not alone. R2integrated recently conducted a survey of … Read More

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AdAge: Public relations firms “get” social media

AdAge recently published “The PR Factor 2010,” a special section of the publication.  Here’s an excerpt: The smartest … Read More

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