Watchfire building new digital billboard for Killeen, Texas

Burkett Media, a rapidly growing independent billboard company in Austin, Texas, recently picked Watchfire Digital Outdoor to manufacture its third digital billboard, according to an announcement from Watchfire.

The E-16mm, 10-foot-by-36-foot billboard is located on Clear Creek Road across the street from the regional Metroplex Hospital in the fastest growing section of Killeen, Texas. The new billboard was completely leased prior to installation.

This Watchfire digital billboard is located on the back face of a Watchfire billboard installed by Burkett in June 2010.

“Demand for our digital billboard is exceptional,” said Beau Burkett, president of Burkett Media, in the announcement. “Several existing clients have committed to long-term, multi-year contracts to guarantee industry exclusivity on all three digital billboards operated by Burkett Media in the Killeen, Texas, market. These extended commitments demonstrate how satisfied advertisers are with the performance, clarity and consistency of the Watchfire digital billboards.”

Burkett said in the announcement that he uses Watchfire for his digital billboards because the company provides a combination of quality manufacturing and superior customer service.

“With a digital billboard, you can’t afford for the board to be down, so quality manufacturing and uptime are important, and so is customer service,” he said. “Watchfire’s customer service has been flawless. With their remote diagnostics, Watchfire knows about a problem before I do, and they are ready to fix it.”

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