Clarus is tasked with increasing brand awareness for Compendium and helping to drive sales leads through public relations.
“Compendium has aggressive growth goals for 2012, and to meet them we are launching a new content marketing platform and expanding our partnerships,” said Frank Dale, president and CEO of Compendium. “Getting our news out to customers and prospects is important. Clarus Communications has a track record of helping B2B companies build brand awareness and drive sales leads through public relations, and we look forward to having them contribute to our growth.”
“Indianapolis is quickly becoming a center where measured marketing companies are flourishing, and Compendium is another example of that,” said Mara Conklin, president of Clarus Communications. “We are looking forward to bringing the Compendium message out to the industry and to using public relations to help drive Compendium’s growth.”
About Clarus Communications Clarus Communications is an independent, business-to-business (B2B), public relations firm that specializes in delivering measurable results and driving revenue for companies. Clarus Communications’ programs create sales opportunities for clients by helping them focus their message, engage with more prospects and strengthen existing customer relationships. Clarus has offices in Chicago, Philadelphia and Bentonville, Ark. More information is available at www.teamclarus.com , on Twitter @TeamClarus or Facebook www.facebook.com/ClarusPR .
About Compendium Compendium software helps marketers easily create, capture and distribute their story online using a branded hub. Founded in 2007, Compendium has more than 350 clients in various industries, representing thousands of users. Compendium is headquartered in Indianapolis. For more information go to www.compendium.com or on Twitter at @Compendium.