Monthly Archives: September 2012

Trust: Music to a reporter’s ears

If only I could sing like Aretha Franklin, I would re-do her hit “Respect” and belt out T-R-U-S-T. … Read More

Posted in Media Relations, PR, Public Relations | Leave a comment

What your body language tells reporters

It’s not what you say but how you say it. Those words from my mother have echoed in … Read More

Posted in Media Relations, Messaging, Public Relations | Leave a comment

Using PR to sell against the competition

Public relations is a powerful tool for marketers in highly competitive and noisy markets. That’s because appearing in … Read More

Posted in Brand Awareness, Content marketing, Lead Generation, Media Relations, Messaging, Online Marketing, Public Relations, Social Media | Leave a comment

Right On Interactive Integrates With Foursquare to Enable Real-Time Customer Engagement

INDIANAPOLIS, IN, Aug 28, 2012 (MARKETWIRE via COMTEX) — Right On Interactive ( http://www.rightoninteractive.com ), a customer lifecycle … Read More

Posted in Clients in the News | Leave a comment